NEW YORK – March 22, 2013
Social2B International, an Enterprise Social Media Marketing, Consulting, and Product Development team, announced today that it will be partnering with CoreValue Services, an international product development and IT services company with products in the area of digital, social, and mobile computing, to launch CoreDigital Practice, providing Digital Media service offerings and products globally. The goal is to combine Social2B’s expertise in scalable social media marketing and activation with CoreValue’s new CoreDigital practice capabilities, delivering mobile products and services, social integration services, and mobile games development. Now is the time to market, with 55.5% of US mobile phone users owning a smartphone and the value of the mobile game market in 2012 coming in at close to $8 billion. Mobile and Social Enterprise is maturing, and scalability is becoming a key factor. CoreValue’s CoreDigital practice will leverage new advances in social and digital media, mobile apps, and business intelligence to bring cutting edge technology to the market.
The partnership between Social2B and CoreValue will combine the expertise in industry segments such as Pharma, Professional Services (Legal, Real Estate, Accounting, etc.), Financial Services, Media and Technology, with the ability to develop mobile solutions tailored to each of these industries. Studies show that in the healthcare industry alone, not only are consumers taking advantage of smartphones to manage and improve their own health, but healthcare professionals are taking advantage of the mobile technology as well; a significant number (15%) of mHealth applications are primarily designed for healthcare professionals. A partnership between Social2B and CoreValue’s CoreDigital Practice will bring new products and services to the market for these industries in the near future, reflecting the need for highly scalable, secure, and proven solutions in mobile, social and game development segments across the board.
“At CoreValue we work to streamline the application development, deployment, and implementation processes across leading edge technologies in order to provide solutions for our clients, and this is just the next step in that process. We are always looking for ways to expand our service offerings and leverage our extensive project experience to benefit our customers, and logically the next step for that is to focus on the digital market, as that is where the future of technology is. In our partnership with Social2B, we will expand our capacities in the social space and create a more integrated experience between the marketing, mobile, gaming, and social spheres,” said Igor Kruglyak, President/CEO, Core Value.
CoreDigital’s focused general service offerings will include Software Development and Outsources Product Development, Web Application Development and Web Platform Development, Mobile Application Development, Social Media Integration and Deployment, Enterprise Systems Integration, Support and Maintenance, Quality Assurance and Testing, and Staffing and Business Process Outsourcing. They have already had proven successes through their CoreValue Conductor, which will be easily leveraged by CoreMobile (one of the new segments of CoreDigital), as a rapid development and deployment environment for mobile application development with Enterprise Data integration and a Mobile Quick Start service offering.
“We are pleased to be a part of bringing CoreValue to the next level with their CoreDigital initiative, and are certain that this is the right direction for them, as the research and data shows that there is a lot of success to be had in the digital marketplace. With our marketing strategy and Enterprise solutions experience and their mastery of the IT and product development market, our companies are well suited for a partnership of this sort. There is a lot of opportunity right now to make some great progress in digital solutions for varied industries, and we look forward to helping CoreDigital develop and implement those solutions in the marketplace,” stated Alex Romanovich, Managing Partner, Social2B, Inc.
About CoreValue Services
CoreValue Services (www.corevalue.net) is an international IT services and outsourcing company with expertise in a wide variety of fields. CoreValue develops custom-engineered IT solutions, provide support for them, and offer business-process outsourcing. CoreValue streamlines the Application Development, Deployment and Implementation processes across the leading edge technologies to maximize clients’ “CoreValue” creation through providing orchestration solutions that enable, improve and automate the complex process of data, work and transaction flows of key business functions and systems. CoreValue leverages diverse and deep technical, business and managerial knowledge to serve our customers. This knowledge comes from extensive project experience in a wide range of fields, including intellectual property management, consumer real estate, EDC systems in clinical research, and many others.
Social2B (www.social2b.com) is an Enterprise Social Media Marketing, Consulting, and Product Development team of top industry professionals, dedicated to helping B2C and B2B clients leverage the explosive growth of social media marketing. Social2B creates solutions at the intersection of marketing, technology, and social media that drive client engagement, conversion and bottom line results, backed by unique metrics, measurement and campaign management methodologies. Social2B advises Enterprise clients on social media maturity and scalability issues, social value chain optimization strategies, while helping them build the appropriate social media infrastructure and integration points.